Good Start®: Baby Formula For Every Stage
Why choose GOOD START ?
The only formula with Comfort ProteinsTM
Wait, COMFORT PROTEINS? They’re 100% whey proteins that are partially broken down for your baby’s tummy, they help promote softer poop*,1 and they’re only in GOOD START infant formulas.
Plus, it has DHA and Probiotics
GOOD START PLUS contains DHA, an Omega 3 fat that supports the normal physical development of baby’s brain and eyes. It also has Probiotic B. lactis**, a good bacteria that helps support your baby’s healthy gut flora your baby’s gut health and immune system.
Pediatricians’ #1 choice for easiest formula on baby’s tummy^
97% of Moms reported babies liked GOOD START PLUS ‡!
With a formula for every stage of your little one’s development, you can select the best fit for your baby.
Select the best infant formula for your baby’s needs.
Our closest liquid formula to breast milk*
GOOD START PLUS Ready-to-Feed gives you flexibility in providing comfort for your baby anytime and anywhere. Compatible nipples now available!
*Compared to intact protein formulas. 1Czerkies, et al. 2018. A pooled analysis of growth and tolerance of infants exclusively fed partially hydrolyzed whey or intact protein-based infant formulas. Intl J Pediatrics. Article ID 4969576.
**Probiotics only in powder format.
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